Throughout 2018, I was responsible for the launch of just over 100 content-led link building campaigns.
They all had a shared goal of earning links and coverage from the world’s biggest publishers for clients across retail, travel, finance, and other sectors.
Here’s a small selection of publications where I earned links from across the year:
These links, however, came from articles based around content campaigns.
They ran with headlines such as:
In total, upon looking back on the year, I earned over 2,500 links from a whole host of publications. That taught me a fair few things about link building.
You see, link building, especially when using digital PR as the primary… Read More